Top 10 Installing WordPress Plugins Best Practices

Nov 11, 2020 | Website Plugins, WordPress

Kevin Fouche

Top 10 Installing WordPress Plugins Best Practices

Posted by Kevin Fouche, Pixel Fish Director

Kevin handles the planning, design, launch and training of every website that Pixel Fish creates. He ensures that every website is highly engaging and aligned with our client’s goals. With over 20 years of design and web industry experience to draw upon, Kevin aims to pass on his knowledge to our clients and like-minded businesses wanting to grow their online presence.

A stable website is a valuable thing. Everyone wants a website that never shows an error, rarely slows down, and always delivers content or product orders the way it’s supposed to. Here are the Top 10 Installing WordPress Plugins Best Practices to follow.

Of course, there’s no such thing as a truly perfect website. By the nature of the industry, even the best-built website should be upgraded, rebuilt, or overhauled at least once every five years.

In fact, today, one of the best ways to keep your website stable is to update it with modules like those used for plugins on WordPress websites. If you use the WordPress platform for your site, adding plugins is an easy way to upgrade. Plugins can do something as little as add a button or completely reinvent your site’s functions and layout. The best part is that they are modular and designed to slot right into the WordPress framework.

Preserving Your WordPress Site with Every Upgrade

Your website is an important asset to the company. It is your online storefront and likely also where you meet and take care of customers online as well. Upgrades are almost never 100% smooth because the new plugin must be configured to mesh perfectly with your current website design. There is also a slim possibility of an incomplete or corrupt install, which means your website should be secured before the new plugin begins.

While adding a new plugin is easy, it’s best to dive into any website upgrade using the right sequence of best practices. Let’s explore the steps every business website should take before installing your next upgrade using a WordPress plugin module.

1. Research the Best Plugin for Your Purposes

There are thousands of plugins on the open WordPress market. They have been produced and shared by the many web developers who are also working with the WordPress platform. One of the biggest benefits of joining the community is using the platform. However, the open market adds an extra layer of responsibility for website owners looking for a new plugin: finding the best plugin.

There are often a few to dozens of potential plugins for every upgrade or feature you might seek. Some are made by professional software developers; some are innovated by fellow website owners; some are part of a suite of other plugins that work together. Always prioritise plugins that are tested and trusted.

2. Verify the Plugin Safety and Upkeep

Once you’ve picked a plugin, or a shortlist of your favourites, start verifying. There are a few basic necessities that every business website should require. The first is security. The plugin should be known to function smoothly and conform to modern software cybersecurity standards. Many plugins have zero security features but are designed to slot smoothly into the protection of your existing security plugins.

Next, make sure the plugins you choose are maintained. There are some great packages out there that, unfortunately, are no longer supported by the developers. While these may be tempting initially, unsupported software will never have bugs fixed or updated to keep up with the latest WordPress versions or security updates.

3. Confirm Compatibility with Your Current Stack

Make sure the plugin you chose will play nicely with the rest of your WordPress website. For example, some plugins have overlapping features that may conflict with each other. Those that automatically place a button may try to put different buttons in the same place. On a deeper level, there may be configuration conflicts or prerequisites that you don’t care to install.

Compatibility is your last qualifying step before selecting the best possible plugin for your website upgrade. When you’re sure that the selected plugin is suitable, safe, supported, and compatible, you can move forward confidently with the installation.

4. Backup Your WordPress Website

Now it’s time to back up your website. Any time a major change is made, you want to save a complete backup beforehand. A website backup is like a copy, compressed into an archive file so that it takes up less space. Most websites have a regular backup plan, and those backups can be reloaded in case of malware, data corruption, or other file-ruining disasters.

A backup now before you try the new plugin ensures that you can reload the website exactly like it was before the upgrade, just in case something goes wrong or you just want to compare the difference.

5. Branch Into a Test Environment

Branching and merging is a common practice for website development. To branch, create yourself a test server where you can try out the website changes before they “go live” for your visitors and customers. Leave your website exactly how it is, working and unchanged, while you perform the plugin installed on a test version of your website to make sure everything goes perfectly. This gives you plenty of time to explore configurations and even try out different ways to use your new plugin before pushing the best possible final result to your live website.

6. Update All Your Plugins and Security Settings

Now you’re free to start taking bold upgrading steps to see your website at it’s new best and brightest. To prep for installing the new plugin, make sure your WordPress site is in top condition. Check for version updates and patches of WordPress core. Then update all your existing plugins. Check your settings configurations and your security configuration. Make sure all security features are fully up to date and configured for the needs of your website. When your WordPress site is at its best, you’re ready to install the new plugin for the best possible results.

7. Install the New Plugin

Go to the Plugins section of your WordPress admin control panel and search for the plugin you want. You will likely be offered a variety, so be careful to choose the correct one that was already researched and verified. First, click the button that says, “Install Now.” This will download the plugin and prepare it for installation. Wait for the download.

When the process is complete, the button will turn blue and say “Activate.” Click the activate button, and the plugin will become active on your test-environment WordPress site.

8. Configure the Settings and Security

Once the plugin is ready, you can configure it to suit your site design perfectly. Start with the basic settings, and follow any available instructions or walk-through the plugin developers provide. If it is an informational plugin, enter your information. If the plugin interacts with other software, ensure the APIs are active and/or the plugin is acknowledged by other connected plugins.

Then look to security. Ensure that your security plugins are both allowing all the intended features of your new plugin and that the security features fully cover any access created by the new plugin. The last thing you want is for a cool new plugin to open up security holes, making your site unstable and potentially exposing private data. Fortunately, WordPress security is a specialty for many admins. You may want the assistance of a professional WordPress security team to ensure your website security is configured correctly around the new plugin stack.

9. Push Your Website Update Live

When your website is everything you’d hoped it would be with the new plugin added, you’re ready to reintegrate it with your live site. This whole time, your audience has been enjoying the website as it has been, stable and not updated, while the update has been under construction. By branching into a test server, you gained plenty of time to ensure the update is perfect without bugs, conflicts, or security gaps.

Take your branched server and merge it back into the main server, thus implementing all your recent updates. The change-over should be nearly instant, and your audience will begin experiencing the website with the new plugin and the upgrades you just made. This is their chance to explore and enjoy the new features or, if it’s a background update, to appreciate any performance improvements.

10. Collect Feedback On the Improvements

Last but not least, every new plugin installation should be followed up with feedback. There are many ways to get feedback from your audience. The most reliable way is to collect analytics. You can always trust objectively collected data showing how users interact with the changes to your website. Maybe the plugin update helps boost conversions, or it draws traffic to a new part oizf the site or helps to create flow between your website and social media campaign. You will find out the results with analytics as feedback.

Your other option is to ask your audience. Release a small survey on the website or send an email and ask what your audience thinks of the changes if you have a closer community. Welcome both positive and negative feedback and invite ideas on how your website might be further improved in the future. Each update is really a great opportunity to reach out and connect with your customers and make them feel like an interactive part of the brand.

Installing a new WordPress plugin is simple in essence, but doing it right for a secured business website requires a few pro best practices. If backups, branching, merging, and security are not in your team’s set of specialties, we can help! Contact us today for the help of a team of WordPress pros.

Further Reading
10 Plugins that Showcase the Versatility of WordPress Website Design
How to choose the best WordPress plugin for your business website
10 Top Reasons to use Gravity Forms on your website
8 Social Media Plugins for Your WordPress Website

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Kevin Fouché, Pixel Fish Director